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Competitor Research

Profile any competitor from their URL — positioning, offers, and gaps.

Part of Marketing skills by @coreyhaines31

Competitor Research analyzes your competitors straight from their URLs — their positioning, messaging, offers, and pricing — and turns it into competitive intelligence you can act on. See where they’re strong, where they’re weak, and where the gap for you is.

What it does

  • Profiles competitors from their websites and URLs.
  • Maps positioning, messaging, offers, and pricing.
  • Surfaces gaps and openings you can move on.

How to install (2 minutes)

  1. 1Download the .zip and unzip it — you’ll get a folder called competitor-profiling.
  2. 2In the Claude app: open Settings → Capabilities → Skills, choose Add / Upload, and select the folder (or the .zip).
  3. 3In Claude Code: drop the folder into your project’s .claude/skills/ directory, then type /skills to confirm it loaded.
  4. 4That’s it — the skill activates on its own when it fits what you’re doing.

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